2008 still not the year of mobile advertising

According to a recent Forrester research, 2008 won’t be the year of mobile advertising. Lots of companies are counting on it, but the numbers aren’t still there. Only 7% of users, according to Forrester, trust ads on mobile. Yet about 83% of the marketers believe mobile will become a more effective platform over the next [...]

Social network profit

Interesting, the Chinese seem having figured out how to make money from social networks. At least, it looks like, with half a billion USD revenues and a quarter billion profit in 2007. This is not change money.
Read it here

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Google and TV adv?

Interesting, check it out. Will they make it?
“Google (GOOG) has had a lot of trouble convincing the TV world that it can be trusted to sell their 30-second spots…”
Check it here.

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